Day 7: How to Schedule your Facebook Posts

Jen Bennett

Dr. Jen Bennett is the Social Media/Communication Specialist and Project Manager at iBloom. Jen’s passion is helping businesses, ministries and individuals, #BeWorthFollowing. Jen enjoys speaking, training, and writing on all things that inspire and help leaders build a digital footprint and personal brand that is different and that helps them stand out and influence people in a crowded and noisy social media world.


  1. So I watched this and it seems that scheduling posts through FB is a lot of work. Why would I just not do all this through Buffer and let the info hit both FB and Twitter? I didn’t hear a good explanation for that in the video and was wondering your thoughts on this. Thanks!

    • The benefit of posting through the FB scheduler is that when the post goes live, it doesn’t show that it was “scheduled.” With most third party apps, the name shows up making it apparent that it was scheduled. Hope that makes sense. Another option is that you can have your FB posts, post to Twitter too. To do this, you can go to: and set it up πŸ™‚

      • So showing that something is scheduled (as in Hootsuite but not in Buffer) is not good in your opinion? Do you have data or reasons for that? I was wondering why this is actually a problem. I still don’t understand. Please excuse my ignorance.

        • I don’t think it’s the best thing to do. While I don’t have data to back this up, what I do know is that people tend to feel as though you are there engaging with them and when they see that a post was sent via Hootsuite or another 3rd party app, they immediately know that it was scheduled. My first choice is to always use the FB scheduler to schedule some posts, but then also add in some live ones throughout the day πŸ™‚

  2. This information was so helpful. Even though I tried your suggestion of posting 4 times a day and I saw the results, I was struggling with constantly reminding myself to post. Being able to schedule 4 posts at a time is going to really save not only time but the headache of oh no I missed the time to schedule. Thanks so much.

  3. This was amusing! Thanks a lot! I didnΒ΄t know that I can do this. It will help me at FB quite a lot I think

  4. Great lesson, Jen. Thanks!!

  5. Christina says:

    Interesting post, but facebook does not let me schedule. Is this video valid?

    • Hi Christina!Thanks for sharing. The Facebook scheduler definitely still works as I use it everyday. Make sure that you are trying to schedule a post from your fan page and not your personal profile. Hope that helps! πŸ™‚

  6. I have really been enjoying your Facebook Challenge, however, I think this video needs to be updated. The location of the scheduling feature has changed and Facebook no longer shows that posts have been uploaded by third-party apps like Hootsuite or Buffer. I was really confused at first when things didn’t match up on my Facebook page but I see this video is from 2013. Possibly consider doing a new one? Thanks! πŸ™‚

Share Your Heart